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Business of Dentistry

Dr. Russell Kirk is a private practice oral surgeon who is on a mission to help dentists succeed in the business and clinical aspects of practice ownership. On the podcast he shares experiences from his own practice. He also interviews influencers in the profession to get additional insights. His discussions focus on fixing broken business systems in dental offices, reducing overhead while maximizing profit, recognizing burnout and battling against it, building healthy teams, creating positive customer experiences, improving self awareness and mindset for dentists (in life and practice), and creating successful marketing plans. The Business of Dentistry features practical strategies for dentists interested in improving and growing their businesses.
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Apr 17, 2018

This week I am joined by Dr. Paul Etchison, host of The Dental Practice Heroes Podcast, and author of Dental Practice Hero: From Ordinary Practice to Extraordinary Experience.

Paul comes from Illinois, and studied in Chicago. After finishing dental school, he worked for a specialist who owned several practices. There he got the chance to learn a ton of things, and after about two and a half years, he started thinking about creating his own business.

The next step for him was taking Dr. Scott Leune’s Breakaway Practice Seminars and gathering as much information as humanly possible.

He then started looking for a location for his office, found the perfect spot and grew the business really fast. Fast forward to six years later, they now have almost 3 million visits every year and still counting!

Key takeaways:

  • Success narrowed down to effort and dedication
  • Devoted to creating an exceptional practice culture
  • Some of the marketing strategies they’ve used
  • Burnout and coming up with a solution
  • Why he become an author

Links:

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Full show notes at: http://businessofdentistrypodcast.com/

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